Overview

ModeMagic (by Mason) is an AI-driven shopping engine for e-commerce stores that automates visual merchandising, personalized offers, and promotional playbooks to accelerate the browse-to-buy journey. It provides no-code store blocks such as badges, banners, announcement bars, and countdowns; automated campaigns for flash, clearance, and seasonal sales; real-time product recommendations; and an insights hub for tracking lift and conversion performance. Implementation is fast through its SaaS Shopify app and enhances CTR, AOV, and overall store conversion rates.

Features and Capabilities

• Conversion Playbooks: ModeMagic delivers pre-built and configurable playbooks such as flash sales, clearance events, and FOMO campaigns that automate promotion creation and targeting across product, collection, and checkout flows.
• Visual Merchandising & Store Blocks: Offers no-code blocks for banners, badges, announcement bars, trust packs, and custom placements, with drag-and-drop functionality and support for custom theme code snippets.
• Automated Badges & Labels: Automatically generates and applies badges based on inventory, sales, or bestseller status, and supports uploading custom PNG badges with flexible design options.
• AI-Powered Recommendations & Merchandising: Uses in-session personalization to deliver product recommendations such as bestsellers, frequently bought together, and trending items, improving product discovery.
• Promotions & Discount Automation: Enables timed promotions, discount codes, countdowns, and disappearing offers; schedules and layers nudges, cart reminders, and targeted offers to boost conversions.
• Insights Hub & Experimentation: Provides analytics dashboards tracking impressions, clicks, order lifts, and conversion rates, with built-in A/B and holdout testing for measuring true performance impact.
• Gamification & Engagement Tools: Includes interactive tools such as quizzes, bundles, and gamified prompts to increase user engagement and average order value without requiring coding expertise.
• Integrations & Platform Fit: Delivered as a Shopify app with quick setup and native integration into store catalogs, inventory systems, and themes, offering both free and paid plans.
• Scale & Use Cases: Designed for D2C and branded Shopify stores to run continuous merchandising, holiday campaigns, and ongoing conversion optimization across small to large catalogs.